Saturday, 6 February 2010

Home culture vs. Host culture

"Culture is the collective programming of the mind which distinguishes the members of one group from another" - Geert Hofstede
Great feature on Geert Hosftede's website that allows you to compare your home culture with your host culture. By identifying and understanding the differences and common grounds with your own culture you can better and faster adapt to the host culture. Same principles apply for PR in global environments. 

Here's Romania compared to the UK. 

Pretty different, huh? :)
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Laura said...

this is indeed different. i'm glad your doing PR in UK :)

Roxana said...

It would be interesting to see the differences between Romania and France as well. Since you are practicing PR over there at the moment :)

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